Brand Champion

About Us

Brand Champion's team is comprised of experts with years of experience in branding, marketing, and strategic operations development.

About Brand Champion

Brand Champion, deemed for years as a ‘Merchant of Change’ has worked with hundreds of owner operated businesses through the process of reinvention. Using market research, strategic planning and creative services we turn small businesses into strong brands. Brand Champion establishes a better bond between the business and their community it serves by implementing tested innovative marketing solutions and systems. We have yet to work with a customer (who followed our recommendations) who hasn’t been successful. Brand Champion has been serving clients since May of 2003

Peter Starkel

Peter Starkel

Peter Starkel is a Branding Specialist with Brand Champion; a nationally-recognized strategist for the various entertainment center industries.  He is an expert in revitalizing centers and using market research to attract a more lucrative customer.  He consults in all areas of brand and revenue development.

Mr. Starkel has been a managing member of Brand Champion since 1997. He has worked with thousands of companies to develop successful branding strategies and programs in 72 communities around the United States and Canada.

Meet Our Team

Dane Deroshia

Dane received a bachelors degree in Visual Communications/Graphic Design and Marketing from Northern Michigan University in 2010. After college he started his own freelance design business and entertainment magazine in Northern Michigan. His title of editor-in-chief opened many opportunities before joining the Fun Advisors team. Dane is an expert at brand and visual identity development. He is also an expert at promotion design and implementation. Beautifully designed websites and promotions are the end products that Dane delivers to our clients.

Tracey Chisholm

Tracey has spent time in both the corporate world at the industry trade association Automotive Industry Action Group and as an artist/photographer and graphic designer. She holds a BFA in Graphic Design and BA in Advertising from Michigan State University. Tracey is primarily responsible for Creative Management as Brand Champion’s Creative Director. She has worked with hundreds of clients in 22 industries developing advertising campaigns.